University of California San Francisco
Helen Diller Family Comprehensive Cancer Center
Ruth E. Malone, PhD, RN

Ruth E. Malone, PhD, RN

Professor, Chair, Department of Social and Behavioral Sciences, UCSF
Nursing Alumni and Mary Harms Endowed Chair, UCSF

Cancer Center Program Memberships

Tobacco Control

Research Summary

I am known nationally and internationally for my research on the tobacco industry’s strategic efforts to counter public health and on how tobacco policy problems are or are not being understood socially as actionable issues. To date, I have served as PI/MPI on more than 17 funded tobacco control-related research projects and have been continuously funded by NIH since 2001 across multiple projects. As editor-in-chief of Tobacco Control, the top international specialty journal in the field, I first editorialized in 2010 about the need to think explicitly about an endgame for the tobacco epidemic. This call to recharacterize the work of tobacco control served as inspiration for several national and international meetings and resulted in the formation of several working groups and a subsequent special issue of Tobacco Control focused on this topic. I then led the preparation of a report on tobacco endgame thinking for Cancer Research UK, which in turn influenced the development of their current call for achieving less than 5% smoking prevalence and instituting a levy on tobacco companies to pay for tobacco control efforts. I have been invited to speak on tobacco endgame thinking at numerous national and international meetings, conferences, and working groups. We recently published the first analytic review of the endgame literature. In previous and current work, I have explored the industry’s targeting of various groups and their responses to such targeting, how ‘corporate social responsibility’ efforts from tobacco companies are perceived, how businesses decide to abandon tobacco sales, and tobacco control policy within the US military. We have published numerous papers from these studies in top journals. I have served as a consultant on tobacco industry activities for the US Department of Justice, the Centers for Disease Control Office on Smoking and Health, and the World Health Organization Tobacco Free Initiative.


Southern Oregon College, Ashland, OR, A.S., Highest Honors, 1977, Nursing
University of California, San Francisco, B.S.N., Highest Honors, 1989; M.S., 1991, Community Health/Cross-Cultural Nursing
University of California, San Francisco, Ph.D., 1995, Nursing
Institute for Health Policy Studies, University of California, San Francisco, Postdoctoral Fellow, 1995-97, Health Policy/Health Services Research

Professional Experience

  • 1977-1995
    Clinical nursing; acute care hospitals in Oregon and California
  • 1990-1993
    Teaching and Research Assistant, University of California, San Francisco School of Nursing
  • 1995-1997
    Postdoctoral Fellow, Institute for Health Policy Studies, University of California, San Francisco
  • 1997-2001
    Assistant Adjunct Professor, Department of Physiological Nursing, UCSF
  • 1997-present
    Core Faculty, Institute for Health Policy Studies, School of Medicine, UCSF
  • 2001-2002
    Assistant Adjunct Professor, Department of Social & Behavioral Sciences, School of Nursing, UCSF
  • 2002-2006
    Associate Professor & Director, Health Policy Program, Department of Social & Behavioral Sciences, School of Nursing, UCSF
  • 2006-present
    Professor and Vice Chair, Department of Social & Behavioral Sciences, School of Nursing, UCSF

Honors & Awards

  • 1988-89
    Birdzel Scholarship,UCSF School of Nursing
  • 1989-92
    California State Graduate Fellowships (three years)
  • 1990-91
    Lucy C. Perry Scholarship, Nurses' Educational Funds
  • 1991-1994
    University of California Regents Fellow
  • 1994-95
    Alameda County Nurses Association Scholarship
  • 1994-95
    Hiemenz Award, Tyson Award; NEF Scholar, Nurses' Educational Funds
  • 1994
    Graduate Student Research Award, UCSF Graduate Division
  • 1994
    Research Award, Sigma Theta Tau, Alpha Eta Chapter (Nursing Honor Society)
  • 1994-1995
    Health Services Dissertation Research Grant, Agency for Health Care Policy & Research
  • 1998-1999
    Mt. Zion Health Systems/UCSF Clinical Investigator Research Program Award
  • 2000
    UCSF Chancellor's Award for Public Service and Edison T. Uno Award for Leadership
  • 2001
    Shannon Award, Tobacco Related Disease Research Program
  • 2003
    Best poster Award, World Conference on Tobacco or Health, Helsinki
  • 2004
    Selected Fellow, American Academy of Nursing
  • 2004
    Nominated for Distinction in Teaching Award, UCSF Academic Senate.
  • 2004
    Nominated for School of Nursing Excellence in Teaching Award, Graduating Masters students
  • 2004
    Nominated for Outstanding Faculty Mentorship Award, UCSF
  • 2005
    Nominated for Postdoctoral Scholar's Association Annual Outstanding Mentorship Award, UCSF
  • 2006
    Nominated by American Nurses' Association for International Council of Nurses' Bank of Nurse Experts (Tobacco)
  • 2006
    Nominated for Distinction in Teaching Award, UCSF Academic Senate
  • 2006
    Sybil Jacobs Award for Outstanding Use of Tobacco Industry Documents, American Legacy Foundation (Awarded in Washington, D.C. at World Conference on Tobacco or Health).

Selected Publications

  1. McDaniel PA, Lown EA, Malone RE. "It doesn't seem to make sense for a company that sells cigarettes to help smokers stop using them": A case study of Philip Morris's involvement in smoking cessation. PLoS One. 2017; 12(8):e0183961.
    View on PubMed
  2. Smith EA, McDaniel PA, Hiilamo H, Malone RE. Policy coherence, integration, and proportionality in tobacco control: Should tobacco sales be limited to government outlets? J Public Health Policy. 2017 Aug; 38(3):345-358.
    View on PubMed
  3. McDaniel PA, Lown EA, Malone RE. US Media Coverage of Tobacco Industry Corporate Social Responsibility Initiatives. J Community Health. 2017 Jul 06.
    View on PubMed
  4. Malone RE. It's the 21st century: isn't it past time to ban menthol cigarette sales? Tob Control. 2017 Jul; 26(4):359-369.
    View on PubMed
  5. Grundy Q, Malone RE. The "As-If" World of Nursing Practice: Nurses, Marketing, and Decision Making. ANS Adv Nurs Sci. 2017 Apr/Jun; 40(2):E28-E43.
    View on PubMed
  6. O'Connor R, Gartner C, Henriksen L, Hill S, Barnoya J, Cohen J, Malone RE. Blog fog? Using rapid response to advance science and promote debate. Tob Control. 2017 Mar; 26(2):121.
    View on PubMed
  7. Malone RE. Conflicts and controversies in contemporary tobacco control. Tob Control. 2017 Mar; 26(e1):e1-e2.
    View on PubMed
  8. Malone RE. Reviewer awards. Tob Control. 2017 Jan; 26(1):1.
    View on PubMed
  9. Malone RE. Why care about kids? Tob Control. 2016 Dec; 25(e2):e69-e70.
    View on PubMed
  10. Malone RE. The Race to a Tobacco Endgame. Tob Control. 2016 Nov; 25(6):607-608.
    View on PubMed
  11. Poston WSC, Haddock CK, Jahnke SA, Smith E, Malone RE, Jitnarin N. Cigarette prices and community price comparisons in US military retail stores. Tob Control. 2016 Sep; 26(5):600-603.
    View on PubMed
  12. Smith EA, Poston WS, Haddock CK, Malone RE. Installation Tobacco Control Programs in the U.S. Military. Mil Med. 2016 Jun; 181(6):596-601.
    View on PubMed
  13. McDaniel PA, Cadman B, Malone RE. Shared vision, shared vulnerability: A content analysis of corporate social responsibility information on tobacco industry websites. Prev Med. 2016 Aug; 89:337-44.
    View on PubMed
  14. Smith EA, Jahnke SA, Poston WS, Malone RE, Haddock CK. Tobacco Pricing in Military Stores: Views of Military Policy Leaders. Nicotine Tob Res. 2016 Oct; 18(10):2041-4.
    View on PubMed
  15. Poston WSC, Haddock CK, Jahnke SA, Jitnarin N, Malone RE, Smith EA. Perspectives of US military commanders on tobacco use and tobacco control policy. Tob Control. 2017 May; 26(3):254-259.
    View on PubMed
  16. Grundy Q, Bero LA, Malone RE. Marketing and the Most Trusted Profession: The Invisible Interactions Between Registered Nurses and Industry. Ann Intern Med. 2016 Jun 07; 164(11):733-9.
    View on PubMed
  17. McDaniel PA, Cadman B, Malone RE. African media coverage of tobacco industry corporate social responsibility initiatives. Glob Public Health. 2016 Mar 07; 1-15.
    View on PubMed
  18. Lown EA, McDaniel PA, Malone RE. Tobacco is "our industry and we must support it": Exploring the potential implications of Zimbabwe's accession to the Framework Convention on Tobacco Control. Global Health. 2016 Jan 11; 12:2.
    View on PubMed
  19. Malone RE. Honouring top reviewers, and what makes a great peer review? Tob Control. 2016 Jan; 25(1):1.
    View on PubMed
  20. McDaniel PA, Cadman B, Offen N, Malone RE. Smoking or My Job? US Media Coverage of Nonsmoker-Only Hiring Policies. PLoS One. 2015; 10(12):e0144281.
    View on PubMed

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