Research Summary

Dr. Valerie B. Yerger is an Associate Professor of Health Policy in the Department of Social & Behavioral Sciences and in the Center for Tobacco Control Research & Education. Dr. Yerger, who is trained in naturopathic medicine and licensed in California as a naturopathic doctor, brings to the CTCRE a novel focus on tobacco usage as a social justice issue that disproportionately affects marginalized communities. Dr. Yerger incorporates tobacco industry documents research into her work. She has years of experience researching and analyzing tobacco documents, examining specifically the tobacco industry’s relationships with African American leadership groups and the tobacco companies’ marketing of menthol cigarettes in inner-city communities. Since 2004, Dr. Yerger has coordinated the CTCRE annual tobacco documents workshop. Since 2007, Dr. Yerger has successfully secured funding to offer diversity scholarships to tobacco control advocates from the generally under-represented communities, so they may travel to San Francisco to attend the workshop. Dr. Yerger initiated the research on melanin's potential role in nicotine exposure, nicotine dependence, and smoking behavior. Melanin is the primary determinant of skin color in human beings, and tissues containing melanin have been shown to accumulate nicotine. This is exciting research that has led to collaboration with other national and international investigators. Dr. Yerger's research interests also include investigating ways African Americans may increase their ability to quit smoking and remain tobacco-free by reframing tobacco and tobacco industry targeted marketing as social justice issues and utilizing a community-based participatory research (CBPR) approach. Dr. Yerger is part of the UCSF team invited by the Food and Drug Administration (FDA) to search the Legacy tobacco documents archives for tobacco industry research on menthol cigarettes, leading to a number of publications in a special supplement of a leading specialty journal. Dr. Yerger provided expert testimony of the findings from this research to the Tobacco Products Scientific Advisory Committee (TPSAC), who then provided guidance to the FDA on the regulation of menthol in tobacco products.

Education

University of California, Berkeley, B.S., 06/1981, Natural Resources
John F. Kennedy University, M.A., 06/1985, Health Education
Bastyr University, N.D., 06/1992, Naturopathic Medicine
University of California, San Francisco, Fellowship, 05/2005, Health Policy Research

Honors & Awards

  • Sybil G. Jacobs Award for Outstanding Use of Tobacco Industry Documents, American Legacy Foundation, 2012
  • Health Disparities Scholar Award, National Center on Minority Health and Health Disparities, 2009-2010
  • Health Disparities Scholar Award, National Center on Minority Health and Health Disparities, 2006-2008
  • Distinguished Alumni Award, Bastyr University, 2004
  • Health Disparities Scholar Award, National Center on Minority Health and Health Disparities, 2003-2005

Selected Publications

  1. Mills SD, McGruder CO, Yerger VB The African American Tobacco Control Leadership Council: Advocating for a menthol cigarette ban in San Francisco, California.  View on PubMed
  2. Malone RE, Yerger VB GOOD TROUBLE.  View on PubMed
  3. Keeler C, Max W, Yerger VB, Yao T, Wang Y, Ong MK, Sung HY Effects of Cigarette Prices on Intention to Quit, Quit Attempts, and Successful Cessation Among African American Smokers.  View on PubMed
  4. Choi K, Chen-Sankey JC, Merianos AL, McGruder C, Yerger V Secondhand Smoke Exposure and Subsequent Academic Performance Among U.S. Youth.  View on PubMed
  5. Keeler C, Max W, Yerger V, Yao T, Ong MK, Sung HY The Association of Menthol Cigarette Use With Quit Attempts, Successful Cessation, and Intention to Quit Across Racial/Ethnic Groups in the United States.  View on PubMed
  6. King G, Moolchan ET, Bendel RB, Yerger VB Tanning Capacity and Nicotine Dependence Among African Americans.  View on PubMed
  7. Yao T, Ong MK, Max W, Keeler C, Wang Y, Yerger VB, Sung HY Responsiveness to cigarette prices by different racial/ethnic groups of US adults.  View on PubMed
  8. Lempert LK, Yerger V, Glantz SA Letter by Lempert et al Regarding Article, "Menthol and Nonmenthol Cigarette Smoking: All-Cause Deaths, Cardiovascular Disease Deaths, and Other Causes of Death Among Blacks and Whites".  View on PubMed
  9. McDaniel PA, Offen N, Yerger V, Forsyth S, Malone RE "Tired of watching customers walk out the door because of the smoke": a content analysis of media coverage of voluntarily smokefree restaurants and bars.  View on PubMed
  10. Carol B. Cunradi, Roland S. Moore, Robynn S. Battle, Valerie B. Yerger Smoking, Work Stress, and Barriers to Participation in HMO Smoking Cessation Treatment Among Transit Workers: Focus Group Results.  View on PubMed
  11. Battle RS, Cunradi CB, Moore RS, Yerger VB Smoking cessation among transit workers: beliefs and perceptions among an at-risk occupational group.  View on PubMed
  12. Yerger VB, Battle RS, Moore RS Evaluating the implementation process of a citywide smoke-free multiunit housing ordinance: insights from community stakeholders.  View on PubMed
  13. McDaniel PA, Offen N, Yerger VB, Malone RE "A breath of fresh air worth spreading": media coverage of retailer abandonment of tobacco sales.  View on PubMed
  14. Yerger VB, Cataldo JK, Malone RE Older smokers could be the strongest supporters for U.S. government regulation of tobacco: a focus group study.  View on PubMed
  15. Malone RE, McGruder C, Froelicher ES, Yerger VB Being part of something: transformative outcomes of a community-based participatory study.  View on PubMed
  16. McCandless PM, Yerger VB, Malone RE Quid pro quo: tobacco companies and the black press.  View on PubMed
  17. Yerger VB, McCandless PM Menthol sensory qualities and smoking topography: a review of tobacco industry documents.  View on PubMed
  18. Yerger VB Menthol's potential effects on nicotine dependence: a tobacco industry perspective.  View on PubMed
  19. Anderson SJ, McCandless PM, Klausner K, Taketa R, Yerger VB Tobacco documents research methodology.  View on PubMed
  20. Kreslake JM, Yerger VB Tobacco industry knowledge of the role of menthol in chemosensory perception of tobacco smoke.  View on PubMed

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